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PageRank Tutorial:

First I want to say that page rank is not as important as it used to be, but it is still important. PageRank of 0, on the Google Toolbar, is not unusual, especially for newer websites with few or no relevant links to their own web pages. But you may have noticed that it is not necessarily important to Search Engine Rank Positions, as there are often sites with few or no links to their own site, but highly relevant content.

PageRank is a calculation of the popularity of a web page, based on the quality and number of links that point to it.
A link to your page is seen as a vote of confidence, and a vote from a site that has high page rank is much more valuable. A link from a PR7 site is worth dozens of links from PR2 sites. So the best way to improve your page rank is to get some links from high page rank sites. If you
have more than one site or sub-domain don't link them from every page to each other, as Google sees this as a prohibited technique to trick the search engines and would penalize your site.

http://www.submitexpress.com/linkpop - This tool will show you how many other sites are linking to you. 


Google says:

"PageRank also considers the importance of each page that casts a vote, as votes from some pages are considered to have greater value, thus giving the linked page greater value. Important pages receive a higher
PageRank and appear at the top of the search results. "
http://www.google.com/corporate/tech.html


Each page should have a link back to your Home Page, (usually a linked logo) and perhaps to some of your other sub-pages as well.
There are many reasons for doing these things:
- Assigns weight to your pages if other sites with PR 4 or higher link to them.
- Takes weight away from your pages if they link to other sites (this doesn't mean that you should eliminate your external links, just be judicious.) And bear in mind that if those external sites are yours, you're passing some of this site's PR on to your other sites.
- In passing PR on to external sites, the PR is divvied up among all the links on that page.
- Some of the PR on any one of your site's pages is recycled back to your site if you have internal links (like "Home Page").


Some excellent, in-depth information on how Google Page Ranking Works:
http://www.iprcom.com/papers/pagerank/index.html  - "The Google Pagerank Algorithm and How It Works" by Ian Rogers, IPR Computing Ltd.

http://www.supportforums.org/pagerank  - "PageRank Uncovered" by Chris Ridings on the Search Engine Optimization

http://webworkshop.net/pagerank.html  -Google's PageRank Explained and how to make the most of it by Phil Craven on WebWorkshop.com:

http://webworkshop.net/pagerank_calculator.html  - Phil Craven's PageRank Calculator

http://www.iprcom.com/papers/pagerank/
IPR Computing - Ian Rogers Page Rank Explained The Google Pagerank Algorithm and How It Works

http://www.traffick.com/article.asp?aID=77  - Some excellent articles on how to establish the right kind of links are available in Traffick's Ten Steps to Building Links to Your Site, Craig Fifield

http://www.traffick.com/article.asp?aID=41  - The Right Way to Improve Link Popularity, By Paul J. Bruemmer

http://www.linkingmatters.com/LinkingIsImportant.html  - Link Building Is Important, which discusses link building from A to Z and also provides a good reference page with linking resources.

The information contained in the above articles offer suggestions which can be easily adapted for use on any website without resorting to link farms. The differences in "good links" and those which may be harmful are discussed, and the articles offer simple ways to get started to the kind of linking search engines prefer.

8/10/2004 by Miro Hvezda

Comments:




bob --- Wednesday, December 29 2004, 19:50

PageRank was developed as the basic sorting algorithm for their search tool (then known as Backrub) and was based on a very simple concept, trust


LyricsUniverse.com --- Monday, January 3 2005, 22:18

Remember, You can put link to your site, but donīt make circles like A->B-C->A ... this will can be considered cheat by the GoogleBot.


MIRO --- Tuesday, January 4 2005, 00:59

It is better to make circles than link all the sites back and forth on every page. I do circles A->B->C->D->A-> there is no cheat


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